What Camera & Lens Should I Buy for Real Estate Photography?
See also: My extensive article/rant about tripods
See also: Real Estate Photography Techniques for Beginners
See also: DJI Air 2S Reviewed vs. Phantom 4 Pro
I sometimes get asked by people who are getting started in real estate photography what camera and lens they should buy. Do you need an expensive camera for real estate? Do you need an expensive lens? Is it better to spend more money on the lens than the camera? What focal lengths are typically used?
This article will hopefully give readers an idea of what cameras are currently available, the pros and cons of various cameras, and some info about lenses. This information can be applied to really any genre of photography, and I will also talk a little bit about the state of the industry.
Let’s get to it!
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Mirrorless vs. DSLR
It’s 2020, and essentially all major camera manufacturers are moving to mirrorless. Sony was the mirrorless pioneer, but now Canon and Nikon are putting most of their efforts into mirrorless. I highly recommend getting a mirrorless camera, which will allow you to use the vast majority of new lenses released by camera manufacturers in the future. If you get a mirrorless camera body with a Canon R mount, Nikon Z Mount, or Sony E Mount, you will also be able to use all of the manufacturers’ older DSLR lenses by purchasing one of their adapters. Camera manufacturers’ newest camera bodies and lenses are going to be mostly mirrorless going forward. (See also: my article about how Canon’s recent mirrorless cameras blow away their previous DSLR’s in shadow recovery)
The best choice: Mirrorless
Full-Frame vs. APS-C
Cameras referred to as “full-frame” have larger sensors than cameras referred to as “APS-C” or “crop sensor” cameras, and so they tend to produce images with better detail and more dynamic range. Full-frame cameras have sensors that are 36x24mm wide, and APS-C camera sensors are around 23x15mm but vary slightly by brand.
In the past, camera manufacturers have released a wide variety of APS-C camera & lenses alongside a wide variety of full-frame cameras & lenses. The two camera sensor sizes and their lenses lived side by side in vibrant and profitable markets, bringing home the Benjamins to the camera manufacturers. Think of how popular and well known Canon’s Digital Rebel series was (APS-C camera)! However, I think that is changing. In my opinion, camera companies are going to be putting significantly less effort into APS-C than they have in the past, and focus most of their R&D efforts on full-frame.
The improvement in smartphone camera quality continues to reduce the market for low end camera bodies, and point-and-shoot camera have plummeted. As smartphone camera quality continues to improve, people will use dedicated low-end cameras in fewer situations. At the high end of photography we have full-frame or medium format. Phone photography can’t touch the high end. In the middle, we have APS-C cameras. Canon has already released a sub-$1,000 full-frame mirrorless camera, which essentially begins to place a psychological cost ceiling for APS-C camera bodies at $1,000. Why would you buy a crop sensor for more than $1,000 when you can get a full-frame sensor for less than $1,000? Sony and Nikon haven’t released a sub-$1,000 full-frame camera yet, but they probably are already working on it. This means we have smartphones replacing more of the low end, and full-frame cameras starting to occupy price ranges previously reserved for the mid-range. APS-C cameras are still cheaper and there are lenses available for a variety of purposes, but I think there will be fewer APS-C lenses released in the future as that market shrinks.
All that is to say, full-frame cameras not only produce higher quality images, but they are probably more likely to be future-proof. If you buy an APS-C camera body and some lenses for it now, you may end up having to sell all your APS-C lenses if you upgrade to a full-frame camera body later, and start over with a bunch of full-frame lens purchases. If you start with full-frame now, you can start building a lens collection that will probably be compatible with your future camera body purchases. People tend to keep lenses longer than camera bodies, because lens technology advances slower than camera body technology.
The best choice if your budget can swing it: Full-Frame
Canon EOS R5
Canon EOS R6
Canon EOS R
Canon EOS RP
Nikon Z5
Nikon Z6
Nikon Z7
Sony a7R IV
Sony a7R III
Sony a7R II
The real estate photography cameras for a limited budget: APS-C
Camera Brands
Canon, Nikon, and Sony have been the primary three camera manufacturers in recent years. In 2019 Canon had about 45% of the overall camera market, Sony had about 20%, and Nikon had about 18%. Sony has been doing extremely well with full frame and mirrorless sales, however. Sony has been in the full-frame mirrorless game since 2013, with Canon and Nikon entering in 2018. Canon’s first full-frame mirrorless offerings were not good enough to match Sony, but now that they’ve released their flagship EOS R5 and EOS R6 in 2020, their mirrorless cameras are among the best.
Nikon has not released a new “flagship” full-frame mirrorless camera since 2018. They recently released the Nikon Z5, which is simply their cheapest full-frame mirrorless camera. But as I am writing this article, Nikon has an event scheduled where they will release information about their new Z6 II and Z7 II full-frame mirrorless. Hopefully they will continue to remain competitive with Canon and Sony, because competition makes cameras better for photographers!
As I mentioned earlier, Canon is currently the only brand making a sub-$1,000 full-frame mirrorless with the Canon EOS RP. Even though it’s the cheapest full-frame mirrorless you can get, any Canon RF lenses you buy to use with the RP will work with Canon’s future high-end camera bodies when you want to upgrade. It will be interesting to see how long it takes Sony and Nikon to follow Canon in breaking the $1,000 price point. Keep in mind that if you get a more expensive full-frame mirrorless than the $999 Canon EOS RP to you can get more features, better dynamic range, more megapixels, more photos per second, etc. But you don’t need any of those things for real estate photography! The camera’s dynamic range is not as important as in many other photography genres because your subject doesn’t move, and you can exposure bracket your scenes. You can put your camera on a tripod and take several photos that are 1 stop apart, then manually blend them in Adobe Photoshop or quickly merge them to HDR in Adobe Lightroom. You don’t need fantastic autofocus because you aren’t photographing birds in the Amazon. Buying the cheapest full-frame mirrorless available to get started in real estate is not a bad idea, especially with a limited budget. If you are going to be using the camera in multiple genres, like weddings or night photography, you might start to run into a cheaper camera’s limitations more quickly than a high-end model.
Camera Body Price Point Winner: Canon
One of the reasons people go with one camera brand or another is available lenses. I’m not going to jump into the world of 3rd party lenses right now (Sigma, Tamron, Rokinon, Zeiss, Samyang), but here are some lenses that will be able to get you through any real estate photoshoot, whether interior or exterior. All of these lenses can be used on the corresponding camera brand’s mirrorless camera bodies without an adapter, and are (in my opinion) the focal length sweet spot for your first real estate photography lens purchase. Keep in mind you can’t use a lens made by one brand with another brand of camera body (e.g. you can’t use a mirrorless Sony lens with a mirrorless Canon body or vice versa).
Full-Frame Mirrorless Lenses
Canon RF 15-35mm F2.8 L IS USM
Sony 16-35mm Vario-Tessar T FE F4 ZA OSS
Canon’s lens is faster (f/2.8 vs f/4) than the Sony or Nikon lenses I selected above and has the biggest zoom range. As a result it’s about $1,000 more expensive. Canon does not currently have a cheaper full-frame mirrorless (RF mount) do-it-all real estate lens. They do have an older EF-mount lens (for their previous DSLR’s) that you could use with an adapter for a similar price point (below), but since Sony and Nikon have cheaper mirrorless mount real estate lenses I’ll give them the price point win.
Canon EF 16-35 f/4 IS USM
Canon Mount Adapter EF-EOS R - the adapter required to use a Canon EF lens with one of their mirrorless camera bodies
Full-Frame Mirrorless Do-It-All Real Estate Lens Price Point Winners: Sony & Nikon
APS-C Mirrorless Lenses
If you end up going with an APS-C mirrorless camera body, then here are the lenses you could use. Notice the focal lengths all seem shorter than the full-frame lenses. That’s because APS-C (crop sensor) cameras have a 1.5x or 1.6x crop factor, so in order to be as wide as a full-frame camera you have to have wider focal ranges in the lenses.
Canon EF-M 11-22mm f/4-5.6 STM
Since Nikon’s mirrorless APS-C real estate lens doesn’t exist, I’ll give the win to Canon and Sony. You can still use the Z50 for real estate but you’d have to use an older lens with an adapter.
Nikon Mount Adapter FTZ
Nikon AF-P DX NIKKOR 10-20mm f/4.5-5.6G VR
APS-C Mirrorless Do-It-All Real Estate Lens Winners: Canon & Sony
Understanding Focal Lengths in Real Estate Photography
The reason I chose specific lenses for this real estate specific article is their focal length ranges. Most real estate work can be done from around 16-17mm up to around 30-35mm (when dealing with full-frame focal lengths). When you are trying to capture an entire bedroom or the expanse of the main living areas, you may find yourself wanting to be below 20mm. When you are photographing the details, the kitchen, or exteriors of a home, I tend to like to be at a longer focal length, like 24-35mm. Having a single zoom lens that allows you to handle any of these focal length ranges will allow you to move quickly through a photoshoot without changing lenses. If you get to a point in your career where you get to spend more time during photoshoots you could start using specialized lenses like tilt shift lenses or longer focal lengths, but for anyone who is just getting started it is extremely valuable to have your workhorse lens that can handle the entirety of any job.
Wider focal lengths tend to exaggerate the size of whatever objects are close to the camera, and longer focal lengths tend to make everything in the frame a more appropriate size. If you can fit everything you want in a shot at a longer focal length the composition will probably be more pleasing, but in many cases a realtor will want you to show the whole room or make rooms look big. If you look at real estate photos on Zillow or your local MLS the interior photos tend to be fairly wide in general. If you are just starting you should probably provide wide photos that show the whole room to the realtors that hire you and use longer focal lengths on the exterior. As you practice composition you might start finding ways to capture rooms using longer focal lengths in ways that the realtors appreciate, but you will probably start out with lots of clients that want wide interior photos for selling houses.
Summary
Hopefully this article gives you enough information to get started. You really could get started with any brand of camera and lens, but I would definitely go with a full-frame mirrorless if you can make it work. Not only will full-frame cameras produce better images, but they are cheaper than ever before and full-frame lenses can be used on your next few camera bodies as well. I will try to update this article as new products come out in the future, but for now here is a summary of the products mentioned in this article. If you found it helpful and use one of these links, I’ll get a small commission. Thanks!
Products Mentioned in this Article
Canon Cameras
Canon EOS R5
Canon’s Best Full-Frame Mirrorless
Canon EOS R6
Canon’s Mid-Range Full-Frame Mirrorless
Canon EOS RP
Canon’s Cheapest Full-Frame Mirrorless
Canon EOS M50
A Canon Mirrorless APS-C (Lower Cost than Full-Frame, but compatible lenses are probably less future-proof)
Canon Lenses
Canon RF 15-35mm f/2.8L IS USM
A very fast, expensive, sharp full-frame mirrorless lens that can handle everything from real estate to astrophotography.
Canon EF 16-35 f/4 IS USM
An older, cheaper canon lens that you can use on a full-frame mirrorless with an adapter.
Canon EF-M 11-22mm f/4-5.6 IS STM
A Canon APS-C lens that is only compatible with the M50
Sony Cameras
Sony a7R IV
Sony’s Highest Megapixel Full-Frame Mirrorless Camera
Sony a7R III
A mid-range Sony Full-Frame Mirrorless Camera
Sony a7R II
A lower-cost Sony Full-Frame Mirrorless
Sony a6100
A Sony Mirrorless APS-C (Lower Cost than Full-Frame, but compatible lenses are less future-proof)
Sony Lenses
Sony 16-35mm Vario-Tessar T FE F4 ZA OSS
A reasonably priced lens for your full-frame mirrorless Sony camera that can handle any real estate job
Sony E 10-18mm F4 OSS
An APS-C lens for your Sony a6100 with an ideal real estate focal range
Nikon Cameras
Nikon Z7
Nikon’s Best Full-Frame Mirrorless
Nikon Z6
Nikon’s Mid-Range Full-Frame Mirrorless
Nikon Z5
Nikon’s Cheapest Full-Frame Mirrorless
Nikon Lenses
Nikon Z 14-30mm f/4 S
A lens for Nikon full-frame mirrorless with a good real estate focal range
Nikon AF-P DX NIKKOR 10-20mm f/4.5-5.6G VR
An APS-C lens to use with the Nikon Z50, but it requires an adapter